In this article, I compare the “Israeli Beauty Queen” 2006 contest and “Miss Asia-Israel” 2006 contest as public events describing everyday Israel. Comparing both contests reflects the wider social and cultural transformations Israel is facing. Each pageant produces dominant images and narratives about whom and what ‘Israeli’ women are and should be while simultaneously narrating who and what the nation itself should be. The comparison suggests that both contexts relate to the national-social order and negotiate different models of Israeliness embodied through the display of the female body.